Major
Craft Compelling Messages
At Spring Arbor University, you’ll learn digital marketing from a Christ-centered perspective, blending practical skills with ethical principles and a biblical worldview. Our Digital Communication & Marketing major equips you to use digital media for good, emphasizing creativity, integrity, and a deep understanding of ethical issues. The curriculum covers social media management, digital advertising, content creation, and brand strategy, preparing you to be a Christ-led leader in digital marketing.
Key Courses
The Digital Communication and Marketing major will prepare students to use a variety of media to persuade others in creative and effective ways. Most classes include client-facing projects that contribute to a credible, creative portfolio of students’ best work. This program prepares students for careers in advertising, public relations, creative strategy, social media management, corporate communication, non-profit leadership, and others.
What our students say about the Digital Communication and Marketing program
“The professors I have within my Digital Communications and Marketing major really care about each one of us. They have relevant experience with digital platforms and are preparing me to go out into the world thinking critically about how I can better communicate like Jesus”
Luke Schumaker, Class of 2025Career Pathways
Where Our Alumni Work
Our alumni have vast connections and are spread out throughout the country. These are some of the notable companies where our alumni work.
